World Travel Market goes virtual
The World Travel Market will be virtual this year.
World Travel Market, one of the premier events in the travel and tourism industry and Travel Forward – the travel and hospitality technology event co-located with WTM London – will be entirely virtual in November.will be held virtually this year.
Like most other event, WTM has had to go the virtual route due to the COVID-19 pandemic.
The event organisers made the announcement via their website.
"After 40 years of you coming to us, WTM London 2020 is coming to you! We are facilitating a completely virtual event which is taking place on November 9-11. The main aim is to help recover and rebuild and shape the travel industry at a time when it needs it the most. The virtual event will focus on restoring and developing business connections, growing your network, your brand and learning how to make your comeback," they said.
In a press release, WTM London’s Senior Director Simon Press said: “Sadly, this year will be the first time since we launched WTM London in 1980 that there will be no live event.mWe have worked tirelessly to organise a physical show, but the increasing number of travel restrictions and the uncertainty around the world means it will be impractical for many overseas visitors to attend in person."
WTM Virtual will offering delegates the chance to arrange one-to-one virtual meetings to do business, attend conference sessions and roundtables, take part in speed networking and more.
The virtual show will also see an investment summit in partnership with ITIC – International Tourism & Investment Conference – and a new Marketing Forum and masterclass workshop in partnership with The Five Percent.
The WTM Virtual will have four virtual theatres to host webinars and debates, including the Responsible Tourism.
With the theme “Resilience, Innovation, Response”, Travel Forward Virtual will add a technology-based approach in supporting the recovery of the travel and tourism industry.
Richard Gayle, Event Manager for Travel Forward said:
“Travel Forward is the event that embraces fresh concepts and innovative projects to inspire delegates. This year, running Travel Forward virtually will allow us to connect even more with global travel tech companies wanting to promote themselves to the world.
“We are confident Travel Forward Virtual will offer delegates all the support and ideas about how the industry recovery and more solutions to overcome the biggest challenges facing the travel industry.”